Food for Thought: Website Optimization Tip
Ultra Stats can tell you the top 65 terms people use to find your site. Take that information and use it to optimize your website by adjusting content and editing the meta information.
To view the top 65 search terms:
Login to your Online Office
Under the Statistics menu, select Ultra Stats
Click on the Portal number
In the menu along the left side of the page, select Referrals, and then click on Search terms.
Once you determine the top search terms used to find your website, you can then take a look at the Page Name and Search Engine Information associated with each of your web pages and see if the terms there match up to to the terms in your Ultra Stats.
To view the Page Name and Search Engine Information:
Login to your Online Office
From the Website Jump To>> menu, select edit
At the top of each web page there is a link titled 'Page Name and Search Engine Information'.
Click that link and view the the meta keywords and meta descriptions.
Keep an eye out for our next Food for thought on Thursday April 9th. Have a Great Week!
~The Point2 Agent Education Team